A legacy lives on through London based designer Bella Freud – as daughter of artist Lucien Freud and the great granddaughter of psychoanalyst Sigmund Freud, creative intellect is in the DNA of her eponymous label. Launched in 1990, she quickly became known for her signature graphic knitwear sported by celebrities like Kate Moss and Alexa Chung. Inspired by diverse collaborations with British heritage brands, rock icons and film directors, Bella Freud develops her perfume and menswear collections alongside her internationally beloved womenswear.
The moment is right for signature knitwear label Bella Freud. Fall/Winter 2016 finds statement sweaters at its focal, with luxe knits in unabashed designs taking the lead in trending. Bella Freud delivers with vibrant, witty intarsia graphics in luxury textiles like fine gauge cashmere and merino wool. Her latest collection stays true to her insider’s approach, catering to a cult following with playful pop culture references in exclusive fonts. Fan favorites get updated and fresh designs make their debut with lightweight metallic knits and pointelle stripes. Jump on the Bella Freud bandwagon with catchy, conversational jumpers that pair seamlessly with your seasonal collective!