Since the brand’s arrival on London’s Fulham Road in the 90’s, Joseph has maintained a loyal customer with their keen balance of consistency and transformation. Founded by Joseph Ettedgui, the brand has excelled and expanded under the creative direction of Louise Trotter, an industry veteran and original Joseph customer. After nine years, her last collection for the British label will be pre-fall 2019, wherein a successor will be announced to take over the coveted fashion house. With a philosophy for uniform pieces that exude individuality, Joseph continues to speak to the modern woman’s appeal for wearable luxury.

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