Best Fashion Bloggers & Street-Style Instagrammers to Follow in 2020

Best Fashion Bloggers & Street-Style Instagrammers to Follow in 2020

Instagram has become the top source of fashion and style inspiration for most of us. The term ‘Fashion Blogger’ has new synonyms now, like – Fashion Influencer, Fashion Ninja, Fashion Content Creator, Style Queen, Style blogger, Fashion Instagrammer etc. There are size inclusive fashionistas to social activists with a stylish feed, apparel designers to anything-but-super fashion bloggers, fashion editors to globe trotters, who are inspiring us on Instagram now. Following these stylish accounts on IG gives an insight into the world of fashion and beauty, latest trends, personal style and shopping cues. With the user base of Instagram crossing 1,000 million in 2019, it can get hard to spot the most fashion-forward ladies. We have hand-picked 10 fashion bloggers and stylish Instagrams that you may want to put on your radar this year.


1. We Wore What

Danielle Bernstein is the stylish brain behind @weworewhat . Her IG feed showcases a curation of trend-driven but smart, regularly wearable outfits. In 2020, she's taking on new ventures like, working on her podcast, We Heard What, promoting her swim line for Onia and her overalls collection, SSO By Danielle.


2. Chrissy Ford

Chrissy Rutherford of @chrissyford is a social media style guru with a fearless style. She is also a project director with Harper’s Bazaar US. She makes styling of oversized coats and jackets look like a piece of cake.

3. Aimee Song

On Instagram, Aimee goes by: @songofstyle and her eccentric and ever-changing. The fashionista who also has a YouTube channel is currently promoting her new book, World of Style. When you surf through her IG, look out for those monotone outfits which she puts together so well!

4. Color Me Courtney

On her Instagram, @colormecourtney , style blogger Courtney calls herself the NYC color queen. Well, rightly so. Her style is a Chock-full of color. She even has a dedicated Disney style theme based IG account @colormemagic. This year, she is looking forward to her wedding!

5. Natalie Off Duty

Natalie Lim Suarez goes by @natalieoffduty on Instagram. This famous blogger’s style has a touch of bohemian and retro in equal parts. She is also modeling, working on her singing career, and running her website,

6. Sarah Trip

She is an advocate of body-positivity and she sure does it in style! @sassyredlipstick by Sarah has a feminine fashion feed with the right amount of edgy. She is ready to become a mum this year, while she is working with her creative and life partner, Robbie Tripp, on a handful of projects, including building their new home.

7. Blair Eadie

On Instagram, She Goes by @blaireadiebee. Preppy, extravagant, vibrant and daring are the four words that perfectly sum up her style.

8. The Blonde Salad

Follow along with this Italian super-blogger’s adventures (of course, done in style!) here: @chiaraferragni. Chiara Ferragni created her website The Blonde Salad as a source of style and lifestyle inspiration, that caters to millions of people around the world. Today, she owns her own successful label, works with top brands and fashion houses, graces magazine covers every now and then, manages her happy family of three and travels the world.

9. Happily Grey

Nashville blogger, Mary runs her blog Happily Grey and has built a massive Instagram following of 930k followers in just over a year! Her style is street-chic with a perfect unplanned mix of basics and bohemian pieces. Get inspired by her style here: @happilygrey. She’s currently flaunting pregnancy style on her IG and is also all set to join the mommy blogger’s brigade.

10. Wendy’s Lookbook

The L.A. blogger, Wendy Nguyen is the stylista behind Wendy's Lookbook. Her personal style finds inspiration in art, nature, culture, architecture, food, people, and music. Her IG is a reflection of the same. Check it out here: @wendyslookbook.