How Kylie Jenner Became Rich - The World's Youngest Billionaire
In 2018, at the age of 20, Kylie Jenner had made it to ‘America's richest self-made women's list’ with an estimated net worth of $900 million. It was speculated at that time, that the youngest one of the Kardashian-Jenner sisters will be on the youngest self-made billionaire list in the following year 2019. Well, good for Kylie, just like dreams, we guess speculations too come true!
In March 2019, Kylie Jenner was named not only ‘the youngest self-made billionaire of all time’ but also, ‘world’s youngest billionaire’ by Forbes magazine, and how Kylie Jenner became rich? Much of this is due to her successful cosmetics business–Kylie Cosmetics (formerly named as Kylie Lip-Kits), that currently sells in more close to 1200 Ulta Beauty US stores and has made more than $630 million since its launch four years ago. 21-year-old Kylie broke Facebook’s Mark Zuckerberg’s record who held this title until last year.
Jenner has plenty to celebrate with her recent billionaire of the world status, that starts with her beauty empire, millions of social media followers, and having a baby. Kylie, who’s became the mother of a baby girl at the age of 20, started Kylie Cosmetics in November 2015, and interestingly, the company employed only seven full-time and five part-time employees in 2018. With overheads kept at the lowest, no wonder the business went triple fold in the last few years and still makes billions.
Kylie Jenner cosmetics worth is estimated to reach a $1 billion by the year 2022, according to some reports. In an interview with a magazine, Kylie said ‘I want to work on Kylie Cosmetics forever and then pass it down to Stormi’, her daughter who’s currently 1 year old.
Not long after she made her Forbes record, social media attacked her expressing ‘doubts’ about the description of her as a self-made billionaire because she was born into a wealthy and extremely famous family. On the bright side, Kylie’s beau and the father of her daughter Stormi, Travis Scott had some high praise for her entrepreneurial efforts. Another prominent Kardashian-Jenner clan member, Kim Kardashian West, made the list for the first time with an estimated net worth of $350 million.
During her journey, Kylie tried an array of things, from modelling to starting a clothing line with elder first-sister Kendall Jenner, from lucrative brand endorsements to ambassadorship for brands like Adidas Originals. The experiments continued with her Kylie Cosmetics as well. The company introduced limited period accessories and lingerie in 2017, that ranged from phone covers to sexy lingerie.
A cool mom, cosmetics queen and a social media star, Kylie, has come a long way since her debut in television show- Keeping up with the Kardashians. Kylie’s use of the show and then social media as platforms to elevate her public presence as well as building an entire cosmetics brand on Instagram is a significant example of the power of digital media today.
Congratulations to Kylie. Not just a trend-setter, she is an example-setter for ambitious and badass women across the globe!