L’Occitane is a French natural beauty brands that was established by Olivier Baussan in 1976. The idea came to Baussan after buying a distillation still, that allowed him to extract essential oils from rosemary, lavender and shea butter. Started as a soap business, L’Occitane quickly grew into becoming a popular skincare brand. Being from Provence, L’Occitane’s ingredients mainly come from the same region. This makes it not only the brandunique selling point, but also allow to connect the man to the environment, while protecting all the ethical values and traditions.

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