AGOLDE is a living legend in the denim scene, inspired by the casual cool of their hometown Los Angeles. Founded in 1993 by Adriano Goldschmied, the label has since changed hands to Jerome Dahan, otherwise known as the guru of modern denim, who has built brands from Citizens of Humanity to Lucky Brand. He relaunched AGOLDE in 2014, staying true to the brand’s 90’s roots while catering to youth culture with retro fits and irreverent design details. Led by creative director Karen Phelps - another renowned jeans genius - the label stays on-pulse with exclusive collaborations between retailers, artists and musicians. The team strives for Americanmade and eco-friendly ethos - all design and development takes place in the denim mecca of downtown LA, along with much of production. Fans include Emma Roberts, Gigi Hadid, Willow Smith and every it-girl with a penchant for killer jeans.

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